Overview
At Drift, content is created with a keen emphasis on design. From comprehensive reports and engaging blogs to captivating advertisements and insightful case studies, the content library offers an abundance of resources covering both Drift's products and the broader industry landscape.
Problem Statement
Managing such an extensive content repository requires a delicate balance between freshness and consistency. To address this challenge, our team dedicated efforts towards curating a library of assets, facilitating swift creation and fostering ongoing inspiration.
Company
Drift
Contributors
Alex Willis - Design
Andrea Carrillo - Direction
Technology
Figma
Wordpress
InDesign