Brand Facelift
Overview
Omega, as an MSP, relied heavily on its outstanding service and referral network. As the owners looked to the future they understood they need to look and feel like a serious player in the space.
Problem Statement
The business had a noticeable gap in its design that needed attention. My role was to update the brand of this growing company to reflect its identity as a modern technology business.
Company
Omega Computer Services
Contributors
Alex Willis - Design and Dev
Ron Harris - Project Manager
Luis Sanchez - Design
Stephanie Platts - Content
Technology
Illustrator
InDesign
Photoshop
Strong Foundation
We initiated our design process by crafting a design guide that would harmonize Omega's presence across all mediums. Our aim was to build upon the foundation established over the past two decades, striving to encapsulate the essence of the company's legacy.
Updated Web Presence
In tandem with the redesign, we introduced a fresh website. Our primary focus centered on enhancing usability and predictability, recognizing the imperative for Omega's target audience to access information swiftly and seamlessly.
Omega Design IRL
Experiencing your designs in person is always fun. During the redesign process, Omega established a new headquarters, necessitating the creation of expansive vinyl wall art installations. Additionally, a fleet of new cargo vans was commissioned, offering further opportunities to showcase our designs in the physical realm.
